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Marketing of Financial Services-NMIMS Dec 17

Marketing of Financial Services-NMIMS Dec 17

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Note: We provide online mcq (multiple choice question) question bank for online exam and assignment help. Contact us for more information.

Q1) Explain the concept of Online Marketing of financial services. How is it changing the way financial services are sold in India? (10 Marks)

Q2) A study has shown that Insurance agents in India have an incentive to recommend more expensive and less suitable products to consumers. Suggest a roadmap for the Insurance industry where there would be a win-win for both agents and the consumers. (10 Marks)

Q3) You are a Financial Planner. Your client Ashwin Aswani aged 40 years, married with 1 child requires your help to make some financial decisions. (You can make any assumptions to further build up your case.)

a) Ashwin wants to buy a Pure Risk Life Insurance cover. He is confused whether he should buy a ULIP, Endowment or a Term Plan. Recommend the product best suited for him giving valid reasons. (5 Marks)

b) Ashwin wants to purchase a holiday home by liquidating his retirement savings fund and taking a home loan for the next 10 to 15 years. Ashwin wants your opinion whether this is an appropriate strategy for a Retirement Plan. (5 Marks)


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