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World Class Operations-NMIMS Dec-16

World Class Operations-NMIMS Dec-16

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Q1: Define what you mean by benchmarking. Briefly explain the various types of benchmarking. With reference to the Mobile phone industry which brand/ company do you think is the “target brand/company” in the industry? Give your reasons for the same. (10 Marks)

 

 

Q2. Discuss the importance of quality inspections and maintenance in Operations for organizations to achieve World class quality in their operations. Explain how organizations can minimize or avoid repeated/unnecessary maintenance activities and also minimize/eliminate breakdowns in light of the concept of “Total Productive Maintenance” & “Preventive Maintenance”

 

Q3: Supreme Business School has been a leading business school and was one of the pioneers of providing management education. They offer Masters programs in Management, with specializations in Marketing, Finance and Information Technology. However, the institute is facing stiff competition from the new upcoming B-schools which are better in terms of infrastructure and are investing in different marketing initiatives to attract students with the range of courses they offer. Supreme wants to revamp their institute. You are advised to assist Supreme Business School on the following points:

 

a. Briefly explain the concept of Business Process Reengineering. How can the concept be applied to Supreme Business School? (5 Marks)

b. What are the new courses that they can they introduce? Explain this by briefly incorporating the concept of House of Quality, explaining only from the point of

i. Customers’ requirements

ii. Prioritized customer requirements

 

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