Marketing Strategy-1st-2016-NMIMS

Marketing Strategy-1st-2016-NMIMS
Must read before purchase You must edit minimum 20 percent for submission, because universities/institute can catch copy case and provide 0 marks.

Q1. Prepare a SWOT analysis for any company of your choice. Also, elaborate on the points mentioned in SWOT. (10 Marks)
Q2. M/s Smart and Beautiful is an International clothing company having its presence in 13 countries, it plans to sell branded clothes in Indian Market. The company hires you to study the market for new Business. Explain competitive analysis using Michael Porter’s Five Forces Model in this case. (10 Marks)
Q3. M/s Parampara sells two types of Soap in Indian Market i.e. Subah and Savera. Subah is a market leader from last 10 years, but recently is facing tough competition with new competitors. Subah is sold at lower price and that is one of the prime reasons that they have maximum market share. Savera has been the launched as a Market challenger to give competition to new products from competitors.
a) Which market leader strategy you will adopt for Subah Brand? Explain in detail. (5 Marks)
b) Which market challenger strategy you will adopt for Savera Brand? Explain in detail. (5 Marks)
Quick Find
Use keywords to find the product you are looking for.
Advanced Search
0 items
Share Product

osCommerce Online Merchant Copyright © 2010 osCommerce
osCommerce provides no warranty and is redistributable under the GNU General Public License
Note: We provide all Solutions and Contents for Reference/Study purpose only.